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Our Vision

We envision a world where people have the keys to unlock their full human potential. A world in which greedy corporations can't exploit and victimise them, so they can take ownership over their health and flourish.

Who We Are

NO BS is a health optimization company that’s cutting the grass on an industry overgrown with dishonesty. Our sole purpose is to make accessible the essential tools and information people need to discover their human potential. Blending well-documented ancestral wisdom & cutting-edge science, we’re giving people everything they need to reclaim their health and thrive like never before.

We give people a genuinely holistic education and supplemental toolkit to help them summon the strength, vitality and confidence to navigate life’s challenges

Our values

Transparency
& Honesty

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People have the right to know where the food and products they use come from and how they’re distributed.

The Holistic
Journey

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Magic pills and quick-fixes are BS. Supplements and exercise alone are not enough. Optimal health requires careful alignment of a healthy body, mind and soul. Which is why we go further by sharing various tools and habits for long-term success.

Top Quality.
No Compromises.

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No mediocrity or second best. To become the best version of yourself, everything needs to be 100%. That’s why we use only the most natural and qualitative ingredients in our supplements. We use third-party testing to validate this.

Healing the landscape for a sustainable future

At NOBS, we understand the challenge our world is facing and hope to help solve the question of climate change and food sustainability.

Animal nutrition - on top of the nutritional benefits - plays a pivotal role in healing our ecosystems. All our ingredients are sourced from farms using regenerative practices, where animals roam freely as nature intended.

Join Europe’s Growing Tribe

Cleaning up the BS around health & nutrition.